Motor News Media

To obtain a temporary login ID and password to evaluate the Company’s features and services please call 515-986-1155.

Motor News Media currently serves 117 media clients in 29 states, with a combined circulation of approximately 3,725,000 readers.

Unique Features - Some of the unique features that separate Motor News Media from its competitors include:

Freedom of Choice - Newspapers can select the ideal automotive features and/or photography applicable to their market and/or advertising clients -- maximizing both reader interest and automotive advertising revenues. This ability to choose also facilitates newspapers to be proactive when providing specific advertorial content to correspond to an advertiser's needs.
Around the Clock Availability - Content is available 24/7/365 from the company's website. No need to worry about a misplaced or corrupted CD. The website is on the company's own server, co-located at the company offices with an off-site backup. Uptime is assured and aggressively protected.
New Vehicle Review Matrix - Produced annually, the Matrix covers 37 automotive nameplates with 120 new vehicle reviews completed annually. The Matrix is designed to guarantee a minimum of five domestic vehicle reviews each month. This schedule is complimented by the Upcoming Vehicle Review page on the company website, which identifies specific make and models that will be reviewed twenty days before the start of the new month for sales planning purposes. The annual Model Year Feature Deadline/Availability schedule further identifies when each new month features are available.
Extensive Original Photo Gallery – The company's Choice Wheels Photo Gallery contains approximately 100,000 original photos of 2002-2009 model year vehicles. The photo gallery is expanding at 1,000-1,200 pictures per month.
Vast Automotive Feature Content - Dating back to 1999, the regular feature archive contains a broad choice of automotive topics and features -- allowing newspapers to tailor their various automotive content needs for their specific market.
Annual New Vehicle Preview - Starting in 2004, Motor News Media began producing an annual new vehicle preview product. The current Annual New Vehicle Preview Package, features approximately 300 separate vehicle write-ups with approximately 1,870 pictures. The annual package also includes overview write-ups by nameplate, headlines for the specific model reviews and bulk zip file downloads of text and/or pictures.

Best Innovative Practices

Motor News Media continues to be aggressive in content development. Recent new features added to the available content roster includes MotoCycling, a motorcycle review column, a second used vehicle review for Hard Bargains focusing on high-volume import vehicles and Squeaks & Rattles, a monthly automotive commentary feature.

With the rise in the importance of the Internet as a source of information for an increasing share of the general population, Motor News Media has developed a completely new product designed for the websites of your print properties. The video automotive review is a one-minute clip of automotive information about a specific vehicle. Samples of these clips are included on the enclosed CD with this package.

The company has flexibility to specially tailor this new product to maximize profitability by providing a coordinated print and online multi-media sales opportunity for targeted automotive advertisers looking for more horsepower for their advertising dollar.

The combination of Motor News Media's sales support tools, vast archival content and digitized delivery systems lend themselves well to local, regional and/or system-wide advertising efforts that will attract coop dollars and national automotive accounts.